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Media Supervisor

The Media Supervisor has 5-7 years of integrated media experience and an excellent understanding of the full process from strategy and plan development, to execution and measurement. Core responsibility is planning and executing media across digital and traditional channels. S/he is a self-starter, adept at using audience insights and data to inform planning, substantiate hypotheses, evaluate results and drive optimization.  

Responsibilities

Planning and buying of paid media across digital, social, mobile, print, radio, television and out-of-home channels as needed

Researching potential media partners and evaluating opportunities

Collaborating with Creative team to develop breakthrough ideas and programs

Developing and presenting media strategy to clients

Overseeing inventory procurement, including contracting, spec gathering, and ad trafficking

Managing in-market campaigns to ensure performance, delivery and optimizations are on track

Collaborating with Analytics team to ensure proper tagging, reporting, insights and optimization strategies are in place

Managing program budgets, invoicing and billing reconciliation

Providing POVs, participating in new RFPs, and supporting new business as needed

Qualifications

  • 5-7 years media planning and buying experience across digital/social/mobile, TV, radio, print and/or OOH
  • Curiosity about the ever-changing media landscape, and desire to share latest industry trends and developments with broader team
  • Exceptional communication and negotiation skills (written & verbal)
  • Proven ability drafting Points of View, strategic plans, and performance reports in a logical format/flow, being sure to detail strategic insights and learnings with clarity and purpose
  • Ability to anticipate client needs/perspective/process and respond accordingly
  • Strong analytical skills and a natural affinity for numbers; ability to analyze data, draw insights and develop actionable recommendations  
  • Expert experience with ad servers and ad verification (e.g., DCM, TDD, Moat), including accurate campaign set up, creative trafficking, QA, optimization, troubleshooting and reporting
  • Experience with syndicated data sources and tools (e.g. GfK MRI, Telmar, Nielsen)
  • Detail-oriented and well organized
  • Effective time management skills – ability to prioritize and meet deadlines
  • Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a fast-paced environment
  • Expert proficiency with Microsoft Excel and PowerPoint
  • Bachelor’s degree required  

Values

Ability. Ability to bring the highest level of skill and competence.

Agility. To keep us flexible, nimble and incredibly responsive to client and market demands.

Humility. Constant seekers of new ideas, amazing collaborators and builders of those around us.

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